Category: corporate wellness

The five year old that still lives in all of us, loves to hear and tell
stories. Brand power comes from carefully developing an emotional relationship with consumers. Relationships with a brand are built on a story foundation. They all speak of, and relentlessly deliver on a compelling brand promise—think Apple, Starbucks, or McDonalds. Most...
10 STEPS TO DETERMINE WHEN AND HOW TO FIRE MARGINAL PERFORMERS

Prosperity depends on survival. To survive and prosper, companies and
employees must accept that doing more with less is the new normal. Marginal performers not only fail to carry a fair share of the load, they eat up an inordinate amount of resources because of needless waste and rework. More importantly, marginal performers inhibit the generation...

Corprate wellness programs produce a significant ROI but many do not
Wellness programs often focus on disease management when disease reversal is a more productive option (i.e. Diabetes, heart disease, arthritis, irritable bowel syndrome and depression). Disease management programs save money but not in the longer‐term because employees often suffer side effects from medications that cause aditional health...